Product Analytics
for Data-Driven Teams
The only product analytics platform that connects directly to your data warehouse to provide actionable insights across the entire customer journey — without SQL or writing a single line of code.
Connect Your Data
Integrate with any existing data source, including your data warehouse/lake, CDP, or directly from your website or mobile app
Know Your Customer
Optimize acquisition, visualize customer journeys, and maximize retention without knowing SQL
Optimize User Experience
Identify how users engage and where they drop off and make data-driven decisions to improve feature adoption and eliminate points of friction
Multipath Funnel
Visualize and optimize conversion and retention with Indicative’s unique multipath funnel.
Customer Journeys
Discover the most common paths customers take through your product and towards conversion.
Segmentation
Ask, answer, and act on the most important questions about your customers and their behaviors.
Cohort Analysis
Build behavioral cohorts that pinpoint the features and campaigns that most engage and retain customers.
