Product Analytics
for Data-Driven Teams

The only product analytics platform that connects directly to your data warehouse to provide actionable insights across the entire customer journey — without SQL or writing a single line of code.

Connect Your Data

Integrate with any existing data source, including your data warehouse/lake, CDP, or directly from your website or mobile app

Know Your Customer

Optimize acquisition, visualize customer journeys, and maximize retention without knowing SQL

Optimize User Experience

Identify how users engage and where they drop off and make data-driven decisions to improve feature adoption and eliminate points of friction

Multipath Funnel

Visualize and optimize conversion and retention with Indicative’s unique multipath funnel.

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Customer Journeys

Discover the most common paths customers take through your product and towards conversion.

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Ask, answer, and act on the most important questions about your customers and their behaviors.

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Cohort Analysis

Build behavioral cohorts that pinpoint the features and campaigns that most engage and retain customers.

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