What Is Data Aggregation?

Written by Indicative Team


Data Aggregation Defined

Data aggregation is the process of gathering and expressing raw data in a summary form for the purpose of statistical analysis. 

Data aggregation is a component of business intelligence, with retrieving information about particular groups based on specific variables as its core purpose. These types of variables could  include; gender, age and income.

This type of gathering data, is a vital tool in data warehousing, as it helps to make decisions based on large amounts of raw data. It also helps in the ability to forecast trends, aid in predictive modeling, while also minimizing performance problems. 

Companies that specialise in data aggregation include Improvado, Domo, Stitch and Supermetrics.

In Data Defined, we help make the complex world of data more accessible by explaining some of the most complex aspects of the field.

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