Pricing
Get the power of Indicative the way you need it.
Select the plan that best fits your needs
Standard
Free
Powerful behavioral analysis and customer analytics, all for free.
All these for free:
- 25M events/month
- 6 month data history
- Limited access to core analytics tools
- 3 user seats
- Standard Support
Growth
Starting at $249/mo
For businesses ready to spread the power of Indicative throughout their organization.
Everything in Standard, plus:
- Custom event volume
- 1 year data history
- Full access to core analytics tools
- Unlimited user seats
- Silver Support
Enterprise
Custom
For businesses with sophisticated needs, high data volume, and custom integrations.
Everything in Growth, plus:
- Custom event volume and data history
- Custom data warehouse integrations
- Advanced analytics capabilities
- Embedded analytics
- Gold Support
“Indicative is impressively fast, able to handle large scale data analysis with a speed that I have not seen before. It's quickly become an indispensable tool in our workflow, helping us easily understand the impact of our changes. ”
Compare Plans
Analysis |
Free |
Growth |
Enterprise |
|---|---|---|---|
|
Segmentation
Free plan limited to a max of 5 query rows. Growth plan limited to a max of 10 query rows. Enterprise limited to a max of 20 query rows. |
|||
| Custom Calculations | |||
| Multipath Funnel Free plan is limited to 1 optional step. |
Limited |
||
| Funnel Conversion Over Time | |||
| Cohorts and Retention | |||
| Journeys Growth plan limited to basic Journeys customization. |
Limited |
||
| User Activity Timeline | |||
| Behavioral User Segments Save and analyze user groups based on common behaviors and characteristics. | |||
| User Segments API Export your User Segments for targeting, personalized messaging, and further analysis. | |||
| Query Time Zones | |||
Reporting |
Free |
Growth |
Enterprise |
| Dashboards |
3 dashboards with up to 6 saved queries each |
25 dashboards with up to 20 saved queries each |
Unlimited dashboards with up to 20 saved queries each |
| Additional Dashboards |
$500/month/25 additional dashboards |
||
| Saved Analyses |
10 saved analyses |
50 saved analyses |
Unlimited saved analyses |
| Team Folders | |||
| Personal Folders | |||
| Customizable Dashboard Refresh Free plan is limited to dashboards updating once every 24 hours. |
Limited |
||
| Scheduled Reports | |||
| Shareable Dashboards | |||
| Printable Dashboards | |||
| Dashboard Filter API Filter your embedded analytics and shareable dashboards via an API. |
Limited |
||
| Embedded Analytics | |||
| White Labeling |
Add-on |
||
Data Access and Management |
Free |
Growth |
Enterprise |
| Data Volume |
25,000,000/month |
250,000,000/month |
Custom |
| Data History |
6 months |
12 months |
Custom |
| Projects |
1 testing project |
1 testing project |
2 testing projects |
| Additional Projects |
$400/month/additional project |
||
| Customizable Data Dictionary Define, organize, and view your data. | |||
| Live Event Debugger Monitor and troubleshoot events sent to Indicative in real time. | |||
| Custom Events | |||
| Joined Events | |||
| Project-level Filters Use project filters to exclude unwanted data from your analysis, such as internal or testing data. | |||
| CSV Exports |
Up to 50 rows |
Up to 1,000 rows |
Unlimited |
| User Exports |
Up to 30/month |
Unlimited |
|
Data Sources & Destinations |
Free |
Growth |
Enterprise |
| Real-Time Data Sources Integration via SDK, REST API, mParticle, Segment, and Snowplow Relay. | |||
| Self-Service Data Warehouse Sources Integration via BigQuery and Snowflake. More coming soon! | |||
| Custom Data Warehouse Sources Integration via Redshift, S3, and GCS. | |||
| Additional Sources |
$300/month |
||
| Shortest Load Interval |
Daily |
Daily |
3 Hours |
| User Tables | |||
| User Aliasing Unify user behavior across devices and anonymous usage. | |||
| Custom Data Filters & Exclusions | |||
| Custom Data Enrichments | |||
| Data Destinations Export your raw event data to BigQuery, Snowflake, and Redshift. More data warehouses coming soon! | |||
Administration & Security |
Free |
Growth |
Enterprise |
| User Seats |
3 |
Unlimited |
Unlimited |
| Groups and Permissions |
Limited |
Full |
|
| GDPR, CCPA, and COPPA Compliant | |||
| Data Protection Agreement (DPA) | |||
| Custom Agreement | |||
| Custom SLA | |||
| Google Social SSO | |||
| SAML 2.0 and OpenID Connect SSO | |||
Support Levels |
Standard |
Silver |
Gold |
| Support Response Time |
3 business days |
2 business days |
1 business day |
| Self-Serve Training Resources Access to tutorials, documentation, and training videos. | |||
| Dedicated Onboarding Specialist |
Add-on |
||
| Personalized Onboarding and Training |
Add-on |
||
| Quarterly Business Reviews |
Add-on |
||
| Dedicated Customer Success Manager | |||
| Monthly Check-ins with CSM |
Add-on |
||
| Support Seats Includes live chat & CSM access. |
3 seats |
6 seats |
|
| Indicative Usage Dashboard | |||
| Feature Prioritization | |||
| Onsite Training |
Add-on |
Add-on |
|
| Professional Services Cost |
$250/hr |
$200/hr |
$150/hr |
Frequently Asked Questions
View All Questions1 billion events for free, what’s the catch?
We believe that everyone should be able to try Indicative at full capacity so we offer a free trial of up to 1 billion events.
What is an event?
An event is a user action, like viewing a page, clicking a button, or opening an email.
What is Customer Analytics?
Customer Analytics (aka Behavioral Analytics) is the quantitative research of “how” and “why” users engage and interact with your business, across all user touchpoints. Check out our blog post for more info!
What happens if I exceed 1 billion events?
We’ll send you an email when you’re getting close to 1 billion events. To upgrade your event volume, contact us!
Who is Indicative for?
Indicative is for non-technical marketing, product, and data teams that want to analyze the full customer journey. You don’t need to have any technical expertise or know SQL to use Indicative.
Is my data safe with Indicative?
Yes! Indicative does not lay ownership of your data and we will never sell your data. You have the right to request deletion of your data, export of your data.
How do I get started using Indicative?
If you haven’t set up an Indicative account, create one and complete the Indicative tutorial. If you already have an Indicative account, complete the Indicative tutorial, browse our knowledge base and schedule your training with an Indicative specialist.
Do you connect to other data sources?
Coming soon! Contact us, we’d love to hear more about your needs to see how we can help.
How do you handle GDPR?
Our Data Processing Agreement has been updated to reflect EU model clauses. You may contact Customer Success at support@indicative.com to request the updated agreement. Check our our article for more information.